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978-93-92591-89-1 PAPERBACK FIRST , ,

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Internet of Things and the associated growth has been the driving force in developing all the used cases and implementation of the same in the contemporary business is inevitable. The effectivity and efficiency of the business process depend majorly on the visibility and transparency of communication. This can be achieved seamlessly with the help of implementation of Internet of Things, gathering and collating the real time data to a central repository. The changing market scenario due to the global competition brought a paradigm shift in the customer expectations. Markets marked a fierce competition with organizations struggling to compete in isolation. The competition was observed between supply chains where the entire effort was to create value for the customers. Customer experience turned to be the new brand which ensured market share for the organizations. Organizations embraced digital means of connecting with the customers to have maximum reach and personalization. Internet due to its pervasive presence secured an indisputable space in all the business processes.


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